Stop the Jewish National Fund Greenwashing, ‘Green Sunday’ February 5, 2012

27 January 2012

Stop the JNF Campaign

The Jewish National Fund has designated Sunday 5th February as ‘Green Sunday’, when it encourages people to donate money to ‘plant trees in Israel’. The JNF claims to have environmental objectives. Don’t be taken in. The JNF’s tree planting is a cover for ethnic cleansing.

The JNF exists to acquire land in Israel/Palestine for the sole use of Jewish people. For more than 100 years, the JNF has been complicit in expulsions of Palestinians from their homes, the destruction of their villages and prevention of the return of refugees – by planting trees over the remnants of the destroyed homes.

Environmentalists are asked to use the opportunity of the JNF’s ‘Green Sunday’ to take a stand against this greenwash, when ethnic cleansing masquerades as environmental action. Don’t support the JNF’s ‘Green Sunday’, but publicly denounce the JNF.

Environmental groups throughout the world are adding their support to the international call from Palestinian civil society to Stop the JNF.

Don’t support the JNF’s ‘Green Sunday’. Instead, use the opportunity to:

– Endorse the call against the JNF
– Read the Open Letter to Environmentalists by Eurig Scandrett
– Read the testimony from Friends of the Earth Palestine
– Protest the JNF’s presence at environmental events such as Rio+20 this year
– Help the ecological rehabilitation of Palestine by planting a tree in Palestine
– Find out more about the JNF’s greenwash from the e-book Greenwashing Apartheid: The Jewish National Fund’s Environmental Cover Up
– Take action – get involved in Stop the JNF through and by emailing
– If you are involved in environmental justice, contact us at